CREATIVE

A woman with long wavy hair, wearing a red top, brown pants, white boots, and earrings, sitting on a black chair in a white room with wooden flooring, smiling at the camera.

DESIGNER

BASED IN JACKSONVILLE, FL

Art Director with 5+ years of experience in national campaigns and visual strategy. From Gold Telly-winning direction to complex brand identities, I focus on creating design that connects.

A collection of recent work showcasing my work in: Art direction, brand identity design, and web design.

FEATURED WORKS  ✦

A woman holding red flowers stands in front of a background with yellow flowers, a flying hummingbird, and a man in a red plaid shirt with a cap, kneeling on one knee, with small yellow flowers nearby.

Empowering Your Fire Recovery

Art Direction & Visual Strategy: Developed the Gold Telly-winning visual system for a national bilingual campaign that secured $1.73M in aid.

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A cartoon character dressed as a doctor standing on a beach holding a red umbrella, with a backpack nearby. An airplane in the background has a banner saying 'It's back-to-school time!'

Keeping Watch Postcard Series

Illustration & Campaign Design: Conceptualized and hand-illustrated a year-long, 5-part direct mail series for statewide public health outreach.

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A laptop showing the Florida Shots website, featuring sections for immunization records, training resources, healthcare providers, patients and parents, EHR developers, and schools & child care, with a smiling healthcare worker on the screen.

Florida SHOTS Website Redesign

UI/UX & Digital Branding: Collaborated on a full-scale digital rebrand and website redesign to modernize the user interface for healthcare providers.

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Two mature women laughing and talking outdoors near a white picket fence with pink flowers and greenery in the background.

CMS Hispanic Medicare Enrollment Campaign

Multicultural Art Direction: Developed culturally resonant visual identities and social campaigns for national Medicare Open Enrollment cycles.

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design

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illustration

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long-form

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branding

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ux and digital

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campaign development

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art direction

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design ✦ illustration ✦ long-form ✦ branding ✦ ux and digital ✦ campaign development ✦ art direction ✦

CV

Notable Clients

CMS logo with text "Centers for Medicare & Medicaid Services" and stylized curved lines above.
CDC logo with white letters on a black background
Florida Health logo in black text
FEMA logo in bold, black text on a transparent background.
Logo of the U.S. Department of Health & Human Services featuring a stylized eagle and human profiles.
NIH logo with text "National Institutes of Health" beneath it.